After working with various global brands for several years, I decided to start my own business and offer consultancy services.
With over 20 years in the denim industry I've developed a solid expertise in jeans development and production process. I have a wide experience within the field from building the initial idea, creating the collections, all the way to designing the consumer experience and in-store communication.
My main focus has always been product, branding and design in denim development and I have significant experience in building the right supply chain with a sustainability-focused strategy.
At WEFT, various consultancy projects can be designed based on the requirement. All segments within denim design and value chain can be covered by my network's support with huge skills, expertise and knowledge.